Michael Jordan, the name synonymous with basketball dominance, continues to make waves, this time in the world of tequila. His brand, Cincoro, has become a resounding success, proving that the 6x NBA champion's Midas touch extends far beyond the court. This recent venture has garnered significant attention, even prompting Jordan's son, Marcus, to proudly endorse his father's latest triumph.ADVERTISEMENT
A Testament to Greatness: Cincoro's Rise to Fame
The brand's official Instagram post set the stage, celebrating Jordan's role as a founding co-owner since 2019. They praised his keen market understanding and dedication to quality, writing, "Co-founded by Michael Jordan, Cincoro Tequila serves as a testament to the pursuit of greatness, echoing Michael’s relentless drive to aim higher with every endeavor.
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